Wednesday, July 15

Global sports event brand Tough Mudder announces partnership with Australian photography startup GeoSnapShot for event photography

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Australian photography startup GeoSnapShot today announced it has been selected to be the exclusive world-wide photography partner for global sporting event brand Tough Mudder.

GeoSnapShot uses the latest in facial recognition technology combined with an easy and convenient photography management platform to help participants easily obtain memories of their experience at Tough Mudder events, while helping Tough Mudder photographers upload, manage and display large numbers of event photographs.

According to Tough Mudder’s VP of Live Events, Johnny Little “reliving the memories made is vital to our participants and GeoSnapShot have an outstanding global photography platform that provides the best solution for every Tough Mudder event world-wide,”

Little went on to say “We are excited by the results we have already seen from events using GeoSnapShot and look forward to our participants using world-leading technology such as GeoSnapShot’s face recognition to find great memories from our events quickly and easily.”

GeoSnapShot’s Founder and CEO, Andy Edwards, said the major partnership with Tough Mudder represented a significant milestone in the international expansion of the company.

“We are delighted be partnering with Tough Mudder. They are an exceptional global brand that embodies personal accomplishment, teamwork and fun. These values are shared by GeoSnapShot and we are looking forward to providing thousands of Tough Mudder participants with a great memories from their events,” Mr Edwards said.

Tough Mudder has 120 events in 15 countries with over 400,000 participants annually.


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